Florist Collier Row Privacy Policy
Introduction
This Privacy Policy describes how Florist Collier Row collects, uses, processes, and protects the personal data of customers placing orders from Collier Row and the surrounding districts. As a business operating in accordance with the General Data Protection Regulation (GDPR), we are committed to ensuring that your personal information is handled responsibly, transparently, and securely. Please read this Policy carefully to understand how your data is managed and your rights in relation to your personal information.
Who This Policy Applies To
This Privacy Policy applies to all individuals who place orders with Florist Collier Row, whether online, over the phone, or in-person, in Collier Row and adjacent districts. If you interact with our services in these regions, this Policy applies to you.
What Data We Collect
To fulfill your order and provide a quality floral service, we may collect the following types of personal data:
- Identification Details: Name, title, and where relevant, delivery recipient’s name.
- Contact Information: Phone number, postal address, and, where appropriate, other contact details such as delivery address.
- Order Details: Purchase history, item selections, order notes (including card messages), and other relevant information for order fulfillment.
- Payment Information: Limited payment details required to process payments (note that we do not store full card details as payments are processed through third-party payment processors).
- Correspondence: Records of any correspondence you have with us, including enquiries, feedback, or complaints.
- Technical Data: Information about your device, browser, and how you interact with our website, if you use our online services (such as IP address and cookies, where applicable).
Lawful Bases for Processing
Under GDPR, we must have a legal reason to process your personal information. The lawful bases we rely on are:
- Contractual Necessity: When processing your data is required for the performance of a contract with you, such as fulfilling your order or addressing order enquiries.
- Legal Obligations: When processing is necessary for us to comply with a legal requirement.
- Legitimate Interests: Where processing helps us to improve our services or communicate with you regarding your order, provided these interests are not overridden by your rights and interests.
- Consent: Where you have given us explicit consent, such as for marketing communications. You have the right to withdraw consent at any time.
How We Use Your Personal Information
We use your personal data for the following main purposes:
- To process and deliver your orders, including contacting you or the recipient regarding delivery details.
- To manage customer service interactions and address any complaints or queries you may raise.
- To improve our products, services, and customer experience.
- To comply with legal and regulatory requirements.
- Where applicable, to send you marketing materials, special offers, or service updates if you have opted-in to receive such communications.
Who Processes Your Information
To provide our services efficiently, we sometimes need to share your information with trusted third-party service providers (‘processors’). These include:
- Payment Processors: Secure payment providers who process your transaction on our behalf. We never store your complete card details ourselves.
- IT and Web Service Providers: Companies that provide web hosting, data storage, and website functionalities.
- Delivery Partners: In cases where we use courier or delivery services to fulfill your order.
- Professional Advisors: Accountants, legal and insurance professionals who support our business compliance and operations.
All processors are required to comply with GDPR and only process your data as instructed by us.
Data Retention: How Long We Keep Your Data
We retain your personal data only for as long as is necessary for the purpose it was collected, including for satisfying legal, accounting, or reporting requirements. Typically, customer and order data is retained for up to six years from the date of your last order, unless a longer retention period is required by law. After this period, your data is securely deleted or anonymised.
Protecting Your Data
We implement appropriate technical and organisational measures to protect your personal data against unauthorised or unlawful processing, accidental loss, destruction, or damage. These include restricted access to personal data, secure servers and storage, and contracts with all service providers ensuring GDPR compliance.
Your Rights Under GDPR
As a customer of Florist Collier Row, you have the following rights regarding your personal data:
- Right to Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You can ask us to correct inaccurate or incomplete information.
- Right to Erasure: You may request the deletion of your personal data in certain circumstances, such as when it is no longer necessary for the purpose collected.
- Right to Restrict Processing: You can ask us to limit how we use your personal data.
- Right to Data Portability: You can request your data in a structured, machine-readable format for transfer to another provider.
- Right to Object: You have the right to object to certain types of processing, including direct marketing.
- Right to Withdraw Consent: Where processing is based on your consent, you can withdraw this at any time.
To exercise your rights, or for any questions regarding this Policy or how we handle your data, please contact us through our usual customer service channels.
Changes to This Privacy Policy
We may update this Policy occasionally to reflect changes to our practices or for legal and regulatory reasons. The updated Policy will be posted and, where appropriate, notified to customers when significant changes are made. Please check this page regularly to remain informed of how we protect your data.
Contact and Complaints
If you have concerns about how your personal data is handled, or wish to make a complaint, please contact us through our standard customer service options. If you are not satisfied with our response, you also have the right to lodge a complaint with the relevant data protection authority.
This Privacy Policy is effective as of the date shown at the top of this page and applies to all orders placed with Florist Collier Row in Collier Row and the surrounding districts.